If you are in the basic research to prototype stages of the innovation process, then our tools based on the R&D P&P FrameworkTM will help you enhance the commercialization outcomes of your R&D activities.
The Research & Development Positioning & Prioritizing (R&D P&P) FrameworkTM is designed to enhance the commercialization outcomes of research and development. The Framework can be applied to gauge the short, medium and long term outlook for science, technology and new products/processes that result from research, development and commercialization. The R&D P&P Framework tools are effective for identifying, prioritizing and positioning research for far-reaching downstream commercialization opportunities. It can be used by scientists and researchers to add a competitive advantage to their proposals. The Framework is also designed to support R&D funding and investment decisions.
Commercialization Outlook provides a comprehensive analysis of proposed research, development and commercialization (RDC) initiatives to assess the broader commercialization potential. The assessment includes:
S&T Sector Profile provides a comprehensive overview of an industrial sector from a science and technology perspective. It describes how science and technology influence, impact and drive innovation in the sector. The Profile includes a review of the key areas of R&D, patents, a market profile, policies, emerging technology-based trends, the S&T challenges and opportunities and resources available for supporting S&T-related activities.
The SOTA is designed to support basic/applied research, technology and product development. It is a review of current global S&T activity (research, development, commercialization, patents and commercial products). It identifies gaps in knowledge and provides a clear understanding of current and emerging global science and technology activity, including published S&T literature, patents, trade journals, conference proceedings, government reports and insight from industry experts. The SOTA includes market and stakeholder profiles and a commercialization value chain. The SOTA identifies potential R&D/New Product Development (NPD) opportunities and market entry barriers and positions R&D/NPD activities for downstream commercialization. It is an excellent tool for setting R&D/NPD priorities and planning R&D/NPD.
Commercialization Positioning is designed to provide the necessary market assessment and commercialization strategy required for proposals submitted to many R&D funding programs. The assessment includes a market profile, stakeholder profile, commercialization outlook, potential outcomes, benefits and impacts of the proposed R&D, an outline of the potential commercialization pathway, and rationale for the R&D. This assessment is an effective preliminary overview for positioning the proposed R&D activities and subsequent technologies for downstream commercialization opportunities.
Commercialization Review is designed to assess the strength of R&D proposals for market potential and downstream commercialization opportunities, including broader benefits beyond direct economic gains (e.g. social benefits, spillovers). The assessment includes a review of the global science and technology activity (research and patents), a market profile, stakeholder profile, the R&D value chain, a commercialization outlook, the potential benefits and impacts of the proposed R&D, the spillover effects, the commercialization pathway, rationale for the R&D and an R&D SWOT. The Commercialization Review provides the basis to facilitate funding or investment decisions.
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